Press releases

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Tuesday
24Nov2009

Floppeze Pillow delights mothers and parenting magazines

from Babygr8

Every parent knows that when a child is born they will be relying on those around them for support  – but the Floppeze baby and child pillow provides that little bit of extra support and help in the first years of your child’s life. The extensive benefits of the product have been delighting mothers and parenting magazines alike.

Floppeze pillows are custom-designed to create the optimum height and support for breast or bottle feeding, with the added ergonomic benefit of alleviating the back and shoulder pain many mothers experience.

During and after your baby's weaning, the Floppeze comes into its own as a support pillow aiding muscle development and enabling a parent to attain a more upright posture, safe in the knowledge that their baby will be protected by the pillow if they slip backwards or sideways.

The Floppeze is also perfect for 'tummy time' as it helps babies develop neck, back and arm muscles, and it helps promote restful playtime too (for those quieter times when babies want to lie down).

In addition to these great uses, The Floppeze also works fantastically as a conventional yet fun pillow for your toddler affording a wide variety of sleeping positions and as a booster for car and other journeys.

Many parents have even found that the Floppeze becomes such a reassuring presence in a child’s early life that it becomes a child’s treasured comforter and companion from birth right through to nursery, pre-school and beyond.

So whether you would like a little bit of support for your child when they are sleeping, breastfeeding, bottle feeding, burping, laying, supporting or just soaking up the brand new world around them, the Floppeze will give you and your child all the support you need.

The Floppeze pillows have just launched their new range of covers which would look chic in any nursery.The designs include a bang-on trend cow print design and pink, blue and beige polka dot designs. If this wasn’t enough, the pillow is also endorsed by Clare Byam Cook, celebrity breastfeeding guru who has helped the likes of Kate Winslet, Kate Beckinsale, Emma Freud and Helena Bonham Carter amongst many others.

The Floppeze recommended retail price is £26.95. To purchase a Floppeze and see where it is stocked near you, please visit www.pinkanblue.com.

To find out more about the team behind the pillow, to request an interview, to arrange a competition or to review the pillow, call Louise or Vicky at Quite Great Publicity on 01223 410000. You can also email louise@quitegreat.co.uk / vickyberry@quitegreat.co.uk.

Tuesday
24Nov2009

Baby Tozies: unique slippers for infants

from Babygr8

Baby Tozies are unique slippers which have been designed to stay on babies’ feet! They are perfect for babies and toddlers aged 0-4yrs old as the soft breathable fleece fabric stretches gently to allow toes to spread and offers maximum flexibility when kicking, crawling and walking.

There are no hard soles to hinder healthy foot growth. Unique Tozie grips on the soles combine to make a perfect non-slip sole which is ideal for toe-gripping babies and toddlers learning to walk and lessens accidents on slippery floors. A gently-elasticated ankle with front velcro fastening ensures a snug and perfect fit. Most importantly, these innovative slippers keep your lil' one's feet warm all year round and at £12.50 a pair they are really budget-friendly. 

Cozie Warmers who make Baby Tozies also sell a whole range of products including wheat bags and microwavable cuddly toys.

Tozie Slippers come in the following sizes and prices:

Baby Extra Small (Premature/Small Newborn) - £12.50
Baby Small (shoe Size 1) Approx. Age 0-3 Months - £12.50
Baby Medium (Shoe Size 2/3) Approx.Age 3-9 Months - £12.50
Baby Large (shoe Size 4/5) Approx. Age 9-18 Months - £12.50
Baby XLarge (Shoe 6/7) App.Age 18-30 Months - £12.50
Baby XXL (Shoe 8/9)  App.Age 3-4 years - £12.50

For further information please contact Sereene at Quite Great on 01223 410000 or email sereene@quitegreat.co.uk.

You can also visit www.coziewarmers.co.uk

Wednesday
18Nov2009

Animal Tails launch their new range in time for Christmas

from Babygr8

"Imagine wearing something that could change the world. That is how my five-year-old views his Golden eagle T-shirt from Animal Tails, and he may be right. The company has a strict ethical policy ensuring that everything from the production line to the supply chain meets stringent international standards. T-shirts have pictures of endangered species and come with tags explaining an animal’s plight, while a slice of the profits goes to animal causes. All this for £16.50 – and they are hard-wearing and comfortable, too."
Daily Telegraph Magazine

With families now becoming more environmentally aware than ever before, organic and ethically produced children’s clothing company Animal Tails have been leading the way in their quest to produce beautiful clothes with an important educational message behind them. They have just launched a new winter range that features some of the world’s most endangered species including the Polar Bear and the Snow Leopard.

The Animal Tails collection serves to educate young people on the dangers facing these animals. Included in the Animal Tails collection are the Asian Elephant, Siamese Crocodile, Leatherback Turtle, Luna Moth and many more. With each item of clothing comes a story label written to the child from the perspective of the animal featured, with fun and amazing facts about the animal, and ultimately why it is endangered and what young people can do to help.

Animal Tails was founded in 2006 by artist and designer Annette D’Oyly. The collection is UK Soil Association certified under the Global Organic Textile Standard (GOTS), which assures that the garments are, not only organic, including all the dying process and silk screen inks used, but also ethically manufactured.

"We want to engage children’s’ interest through beautiful colours and designs and fun stories but also serve to educate in a way that captures a child’s imagination and gets them interested in an important issue."

The collection is available online and stocked in 50 places across the UK and internationally, including Fenwick’s of Newcastle and the National Maritime Museum.

With Christmas approaching pre orders have been rolling in for the Polar Bear and Snow Leopard designs and these items are wonderful for Christmas gifts.

For more information on Animal Tails please visit their website, - www.animaltails.co.uk - which shows the full range of clothing for babies and children which include t-shirts and rompers.

For press enquiries please contact Vicky or Sereene at Quite Great Publicity on 01223 410000 or email vicky@quitegreat.co.uk/sereene@quitegreat.co.uk 

Wednesday
18Nov2009

Bad spelling costs UK companies millions

The UK’s leading gadget advice company, gadgethelpline.co.uk, has had to take the unusual step of registering incorrect spellings of its website name to counteract the problem the UK’s 18-21 age-group have with spelling the word 'gadget.'
 
Gadget Helpline's statistics show that 28% of their visitors in the 18-21 age range are spelling 'gadget' without the 'd.'

This led to Gadget Helpline registering a variety of other domains - including bizaare web addresses such as www.gajithelpline.co.uk, www.gagetthelpline.co.uk and www.gagithelpline.co.uk - to counter a potentially huge loss in revenue.

"Although search engines do have a default alert which asks online users if they meant to spell a word in a particular way, we were finding a huge drop-off amongst the younger users, which we calculated could impact on our business annually to the tune of £150,000," says Crispin Thomas.

"According to our research, 18-21 year-olds misspelt 'gadget' 28% of the time; 21-30 year olds were better, with around 15% misspelling the word; and the 30-50 year old age group relatively rarely misspelt the word, with only 3% spelling it incorrectly. But we have decided to cater for all these groupings by creating misspelt domain names. The results for our company have been fantastic and we highly recommend other businesses in the UK do the same."

Gadget Helpline's research points to a worrying spelling trend amongst people in their late teens and early twenties, and the misspelling of company names could potentially cost the online economy millions of pounds at a conservative estimate. With the UK's economy currently in recession, businesses that trade online may need to adapt their trading methods to counter spelling shortcomings.

For more information and to arrange an interview with Crispin Thomas from the Gadget Helpline, please contact Ben Titchmarsh on 01223403333 / ben@quitegreat.co.uk.

 

Wednesday
04Nov2009

Live TV on your mobile phone from FilmOn

FilmOn is set to launch a 'Telly-Phone' mobile application that means for the first time it will be possible to watch the main British terrestrial television channels streamed live onto a mobile phone whilst on the move.

The new service also enables you to watch a vast array of television channels and films live on laptops wherever you are and looks set to herald a new dawn in the way that the public accesses TV content.

The downloadable application will be available worldwide and function on all mobile operating systems using both Java and Symbian technology including iPhone, Blackberry and Windows Mobile.

The FilmOn.com HDi service uses cutting-edge compression and grid technology to allow broadcast quality streaming over as little as a 1mb internet connection. The HDi player, which was launched earlier this year at www.FilmOn.com has now been downloaded more than 3,500,000 times and has delivered more than 91,200,000 hours of free live streaming content.

FilmOn HDi offers a range of streaming channels, including BBC1, ITV, Channel 4, Channel 5, BBC News, Sky News and FilmOn branded channels, including FilmOn Movie, FilmOn Docu, FilmOn Oldies and more. FilmOn will also stream more than 2,500 free streaming 'world channels' channels as an aggregator, taking content from third parties.

FilmOn's mobile HDi platform will operate on both Java and Symbian platforms, unique in the mobile world, allowing the HDi player to work across all mobile platforms, including iPhone/iPod, Blackberry, Windows Mobile and Symbian. The player will work over 2G network speeds and can be boosted using LAN and WiFi.

The same technology and mobile platform will be used to launch FilmOn.com Mobile, allowing access to the full FilmOn.com library or more than 13,000 films. Users will be able to stream films on demand to mobile devices in broadcast quality.

All live content will be provided free to the user and supplemented by advertising, which will be provided by FilmOn during programming as well as in-skin and wrap-around content. FilmOn will supplement live television with additional advertising breaks and will be offered with a 10% advertising ratio with 6 minutes of advertising per hour.

The FilmOn.com application will initially be offered for approximately £1 allowing users access to the free streaming television content and will also benefit from a chat and flirt function, automatically matching users based on their viewing preferences.

For further information on the launch of FilmOn Mobile HDi, please contact Ben at Quite Great on 01223 410000 or email ben@quitegreat.co.uk

Editors notes

  • The FilmOn HDi codec, uses H264 compression and can deliver a HDi broadcast quality picture to all mobile devices and can deliver up to 720p video.
  • Premium content can be billed to the mobile phone anonymously or by card. 
  • The FilmOn HDi player launched with 205 users and has now been downloaded more than 3,500,000 times and has delivered more than 19,208,000 hours of streaming content. Current viewing figures show 775,810 HDi users watching an average of 37 minutes of content per session. 
  • FilmOn.com has deals in place with Turner Broadcasting, Paramount, Playboy and more and a library of more than 13,000 films, approximately 70% of which are offered free.